July 6, 2010 PPC Advertising - Tips

The reasons for which companies are investing in PPC advertising over the Internet are various, from replacing a SEO campaign to making it an actual strategy in developing brand recognition.

May 13, 2010 How to build a successful blog?

There's not too much philosophy in having a blog, basically anyone of us can make one. There is quite a difference between having a personal blog (the kind that states "I'm thinking about" or "I did this or that") and a specific one, focused on a specific domain or niche. What sets apart a good blog from a lesser good one, from the visitor's point of view, is the quality of the post, but search engines don't think that way.

January 27, 2010 Why SEO and where are we heading?

For those who know merely nothing about SEO, but also for professionals already doing it, it doesn't hurt to remember the importance of good ranking on search engines. If we try to analyze the latest tendencies, the inevitable question occurs: how will SEO change?

January 12, 2010 Introduction in Semantic Web

Semantic Web is an evolutionary development of the World Wide Web, in which the meaning of information on the web is defined, making it possible for the web to understand and satisfy the requests of people and search engines. Semantics is the science which studies the meaning of words and how they are used in a language.

January 3, 2010 How to avoid SQL Injection attacks?

SQL injection is an attack to the database of dynamic websites and not only. A very pervasive and unsecure database can be exposed to these attacks on the application level.